ORLANDO, Fla. – (April 24, 2007) — From the Amazon rainforest to a liquor store near you comes Acai - Blueberry Vodka, the latest star in the Van Gogh® Vodka lineup of super premium flavored vodkas.

Luctor International, makers of Van Gogh Vodka, launches the first acai-flavored vodka in late April before industry elite at the Wine & Spirits Wholesalers of America’s annual convention. The exotic new flavor has an overtone of blueberry with an acai finish. A true martini in a bottle, Acai Blueberry tastes like a vibrant blend of berries.

Swathed in royal purple hues, the new flavor promises to be a standout when it starts hitting shelves across the country early this summer. The 70-proof vodka retails for about $25 per 750-ml bottle. With its Vincent Van Gogh-inspired depiction of a rain forest, a bottle of Acai-Blueberry offers a bright, refreshing summer sip.

“This first-of-its-kind vodka is designed to be served chilled,” says Dave van de Velde, Luctor’s founder and president. “With exotic fruits, temperature plays a more critical role than ever, dramatically affecting flavor.”

“The Acai is widely popular in Brazil, where major cities have thousands of acai juice bars,” van de Velde continues. “There, acai is served as a frozen snack similar to shaved ice or soft-serve ice cream. As aficionados know, acai always tastes better chilled.”

Acai achieved celebrity status when it was heralded on Oprah. The legendary berry grows high atop palm trees in the Amazon rainforest. In the U.S., the acai flavor is the new superstar of juices and smoothies in food stores and gourmet shops across the country.

“People everywhere are asking for acai,” van de Velde says. His new vodka flavor comes from a unique distillation process. The process eliminates the need for elaborate cocktails with heavy creams and sugar-laden liqueurs. Van Gogh’s unique flavor-infusions produce a perfectly balanced luxury martini that’s bold in taste and ready to drink.

Van Gogh Vodka produces the most flavors - 19 - of any brand worldwide. The flavors, imported worldwide, include the new trendsetting Espresso™ and Double Espresso™, complemented by the well-known Dutch Chocolate, Pineapple, Pomegranate and Appel Vodkas. For more information and 2,000 complimentary martini recipes, visit the Web site www.VanGoghVodka.com.